Google is courting iOS developers

In a new advertising campaign, Google will attempt to recruit more iOS developers. Google Apps for iOS are very popular. The search giant wants to make use of the campaign to ensure that its offerings for iOS in the future be in even greater demand.
Google has started a new advertising campaign in the iOS developer will be asked to work for the search engine giant. The recently released iOS app for Google Maps was an instant success.
"Do cool things that matter"
The name of the campaign is "do cool things that matter." This is understood Google improve existing iOS apps such as YouTube, Google Maps, Chrome, Search, Gmail, etc. It turns out that Google has its own development team, which is working on iOS apps. Especially since Apple has reduced the scope of information provided by Google Apps greatly, Google is interested in iOS back stronger foothold.
The Google Apps are essential for general assessment better than Apple. Now Google is trying to reinforce this tendency by more iOS developers are recruited.
iOS developers can now apply to Google
A click on the campaign logo you get to a page that explains what it is to "do cool things that matter" is all about. In addition, a list of job opportunities for the iOS development team is cost.
Here is a statement from the iOS developer of the page:
"It's great fun. Many people have the wrong idea and believe that we are only our Google products for iOS copy-pastes. But we have much more freedom during the development process and try to create innovations that go far beyond anything that Google made so far. "
Source: ijailbreak.com
 

Apple significantly reduce the cost of their devices in Russia

In addition to all kinds of lawsuits, Apple is still at least one big problem - a huge gray market devices in Russia. To combat the gray market, the Cupertino-based company has agreed to open a new store with a connected.Renowned analyst Eldar Murtazin wrote that "Apple did a trick that has remained outside the attention of buyers," namely, the prices of many products Apple suddenly became comparable to those in Europe. For example, in Finland, MacBook Air c 64GB (entry-level) is worth 1099 euros, in Germany it costs 1049 euros (price differences due to different tax rates.) In Russia, this model can be purchased now from 35 000, according to a blog Mobile-review.
Falling prices affected not only laptops, cheaper phones, but the tablets have not yet started to sell cheaper. Apple partner companies in Russia are afraid to speak out about the price drop, not to drop the premium brand status and their sales, in addition, there is quite a significant number of purchases at the old prices. Eldar Murtazin reports that the cost of a new smartphone iPhone 5 in Russia will begin with 26-27 thousand rubles, and this is a serious blow to the gray market, as the wholesale price of this device outside of Russia (Hong Kong, USA) - $ 900.

iPhone 5 could not stop Samsung

The new iPhone 5 for all its innovation, could greatly impress potential buyers. In any case, the main sales of a competing product - Samsung Galaxy S III after the announcement of the new iPhone is not only not decreased, but increased.
As the resource CNET senior product manager for Samsung's U.S. division Kevin Pekinhem, four of the five most successful in terms of sales weeks for Samsung Galaxy S III occurred in the time after the announcement of the Apple iPhone 5.Kevin Pekinhem suggests that people just expect them to show the same Apple, after the announcement disappointed and thought it best not to buy the iPhone 5 and Galaxy S III. "I was shocked by the increase in sales and thought, what the hell is going on?" - Said in an interview with a representative of Samsung. While Kevin Pekinhem not give specific figures.
Recall that before the announcement of the iPhone 5 Implementation of Samsung devices for the first time in the history of exceeding sales of smart phones Apple. Then analysts attribute this to the loss of interest in the old model to the new presentation.In its advertising Korean company has repeatedly drawn the attention of potential customers to the benefits of its flagship smartphone before the iPhone 5. First, in a scandalous poster "does not need to be a genius," and then in television advertising, where people standing in line for the new iPhone had hoped that Apple sells Galaxy S III features in the next generation iPhone, as iPhone 5 they do not exist.
By the way, iPhone 5 not only disappoint some buyers, but also investors. After the announcement of iPhone 5 Apple value per share decreased from 702 to 604 dollars. Thus, the market value of the company for the month decreased by about 12%.